Lead magnet · illustrative example

Example Shopify revenue leak scan report

This is an illustrative example of the free five-point Shopify revenue leak scan — the format, the ratings and the kind of leaks it surfaces. No real client, no real numbers, no guaranteed outcome.

Illustrative example only — the store, ratings and leaks below are made up to show the format. They are not a real client, a real report or a guaranteed result.

01 — Store context

An example store, not a real one.

Illustrative context so the ratings below make sense.

Imagine a Shopify store doing roughly CHF 60k/month, mostly mobile traffic, with a theme that has been extended over two years and around fourteen apps installed. Nothing is broken in an obvious, error-throwing way — but conversion has quietly plateaued.

This page shows the shape of the free five-point scan a store like that would receive. The numbers, ratings and leaks are illustrative examples to demonstrate format — they are not a real client, a real audit or a guaranteed outcome.

02 — The five-point scan

Five angles, one quick read.

Each point gets a short, plain-language rating so a founder can see where to look first.

01

Mobile UX

Cramped PDP buttons and a slow first load on mid-range phones — most sessions are mobile.

Needs review
02

Product page clarity

Key buying info (sizing, shipping, returns) sits below the fold and competes with upsell widgets.

Medium
03

App stack risk

Several overlapping apps inject storefront scripts; two duplicate the same review feature.

High
04

Tracking confidence

Purchase events appear to double-fire, so reported ROAS is likely inflated.

Low
05

Speed / Core Web Vitals

LCP is dragged down by an oversized hero image and third-party tags loading early.

At risk

03 — Top 3 leaks

Where the revenue most likely drains.

From the scan above, the three highest-impact issues to investigate first (example).

01
Double-fired tracking
Inflated ROAS means ad spend decisions are being made on numbers that aren't real.
02
Mobile PDP friction
The majority of sessions hit a product page that buries the buying decision.
03
App-driven slowdown
Overlapping apps add weight that correlates with lower mobile conversion.

04 — Suggested next step

What we'd recommend next.

A scan points; an audit measures. For an example store like this, the path is usually:

01

Fix tracking first — so every later decision is based on trustworthy numbers.

02

Run a paid revenue audit to quantify the mobile and app-bloat leaks.

03

Scope a focused conversion sprint on the highest-impact PDP and speed fixes.

04

Only then consider a custom build, if a workflow genuinely needs one.

05 — What a paid audit adds

Beyond the free scan.

The free scan is a fast directional read. A paid audit goes deeper and ranks fixes by expected impact.

01
Quantified leaks
Estimated revenue impact per issue, not just a rating — so you can prioritise with numbers.
02
Tracking deep-dive
A full check of events, attribution and server-side reliability across your stack.
03
Prioritised roadmap
A ranked plan: what to fix now, what to sprint, and what isn't worth touching.
04
Build vs no-build call
An honest take on whether custom engineering is justified — or overkill.

Want this for your actual store?

Send us your store URL and we'll run the real five-point scan — no Shopify admin access required.